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If quarantine has been good to anyone, it’s Zerina Akers. Trace her steps from the We love selsctive los angeles techno baddies shirt What’s more,I will buy this beginning of the lockdown to now and you’ll embark upon a whirlwind journey rooted in storytelling—an integral part of her brand. As she tells me over the phone, quarantine has been “over” for her for a while. Akers isn’t saying she’s abandoned COVID-19 protocols, rather she’s used the period of stillness to recharge. “I think at the beginning it was nice to have time to try new things—starting an earth garden, cooking, doing a puzzle, and sitting on the couch and doing nothing,” she explains. “But now, I’ve kind of fully pressed forward on working on different projects and evolving my brand into something that could stand on its own.” Akers’ quarantine tells the tale of dynamic sister duo Chloe x Halle, who ushered in a mature era with futuristic latex and chains, as well as the celebration of and homage to the Black diaspora through costumes in Beyonce’s Black Is King.

Akers has spent her decades-spanning career using fashion to tell the We love selsctive los angeles techno baddies shirt What’s more,I will buy this stories of others, but quarantine provided her enough space to tell her own story. Black Owned Everything was just the start. Launched at the height of the pandemic, at a time where moments of Black joy were few and far between, Akers created the Black Owned Everything Instagram account to highlight emerging and established Black-owned brands in fashion, home goods, beauty, and more. She expanded the Instagram account into an e-commerce site that hosts pieces from Fe Noel, Brandon Blackwood NYC, Salone Monet, Skin Butter, Aliette, and more. Then she designed for Macy’s Icons of Style campaign. Simply put, Akers is the face of the Booked and Busy movement right now, which brings us to the latest stop on her tour: Styling Zales’ Mother’s Day campaign.

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